So Here’s Your Challenge
Provocative questions, innovative models & new thinking on growing your business in a 5-minute action-oriented podcast. Insights on Business Growth, Thought Leadership, Digital Strategy, and Trust. Each episode focuses on solving one issue, gives perspective, practical tactics and a motivating call to action. Randall Craig is a serial entrepreneur, former public company executive, and author of 8 books and over 600 articles on business growth. He has advised over 100 major organizations, including global financial institutions, professional service firms, publishers, entrepreneurs, and not-for-profits. Recognized as #10 in Feedspot’s 30 Best Business Strategy Podcasts list: https://blog.feedspot.com/business_strategy_podcasts/
Episodes

Tuesday Jan 03, 2023
How to Sabotage Your Consultants
Tuesday Jan 03, 2023
Tuesday Jan 03, 2023
Why are all consulting projects not wildly successful? Why are some merely acceptable, and others fail?
Without a doubt, consultants are often to blame: they over-promise, under-scope, or take on assignments with unrealistic deadlines. Yet clients also control the outcome of the engagement, and often, unwittingly, sabotage their consultants.

Tuesday Dec 27, 2022
Spam Rescue and Type I Errors
Tuesday Dec 27, 2022
Tuesday Dec 27, 2022
Consider this scenario: you get a phone call from a key client or a distraught family member: “didn’t you get my email?” They are clearly upset that you “ignored” them: they see evidence that they are not your priority. You are not unresponsive. You don’t care.
Or maybe, your spam filter was doing just a bit too good a job. Welcome to the world of Type I errors.

Tuesday Dec 20, 2022
Multi-snacking
Tuesday Dec 20, 2022
Tuesday Dec 20, 2022
When was the last time you ever gave anything (or anyone) your 100% complete, undivided attention? If you’re like most people – and you’re honest – it was probably a long, long, time ago.
The question is why.

Tuesday Dec 13, 2022
Problem Solving with Appreciative Enquiry
Tuesday Dec 13, 2022
Tuesday Dec 13, 2022
In the olden days, external advisors would be called in whenever there is a problem to be solved. Proposals would be reviewed, contracts negotiated, references checked, and the engagement would begin. The consulting team would show up, diagnose the source of the problem, and help the management team focus exclusively on getting rid of the bad.
Then, more often than not, the real problems would begin.

Tuesday Dec 06, 2022
Three Digital Strategies
Tuesday Dec 06, 2022
Tuesday Dec 06, 2022
Most organizations invest in their external digital footprint. They start with a strategy, then execute it, monitor it, and if they are good, they feed these results back into the strategy. A feedback loop is critical, as it both injects market knowledge into the organization, and enables continuous improvement.

Tuesday Nov 29, 2022
Methodology and Competitive Advantage
Tuesday Nov 29, 2022
Tuesday Nov 29, 2022
Have you ever wondered how Starbucks, Mcdonalds, or any global retailer guarantees both consistent service and consistent food quality? Or how KPMG, Baker & McKenzie, or any global advisory firm provides the same quality of work, no matter the jurisdiction?
Behind every successful french fry, coffee, or advisory engagement is one thing: methodology.

Tuesday Nov 22, 2022
Pricing Strategy
Tuesday Nov 22, 2022
Tuesday Nov 22, 2022
If you are a service provider, how do you set your price? And if you are a buyer, how do you know whether the price that you are given is reasonable? Beyond the obvious, price itself is an indicator of a number of factors: value, credibility of the service provider, work effort on the project, and risk.
While some may say that pricing is an “art”, it isn’t: it is bound by three specific factors...

Tuesday Nov 15, 2022
Cold Calls No Longer So Cold
Tuesday Nov 15, 2022
Tuesday Nov 15, 2022
The essence of just about any job – or any type of business development – is reaching out to connect with other people. Yet one obstacle typically gets in the way: making that very first call. It shouldn’t be an obstacle, but it is uncomfortable. And we tend to avoid activities that make us feel a bit uncomfortable.

Tuesday Nov 08, 2022
Professional Intensity
Tuesday Nov 08, 2022
Tuesday Nov 08, 2022
An athlete’s training schedule holds an important lesson for those looking to develop a successful career.

Tuesday Nov 01, 2022
Six Tests for Testing Trends
Tuesday Nov 01, 2022
Tuesday Nov 01, 2022
How often have you read a prediction, statement, or about a trend, and began to wonder if it were true? Sadly, with so many instant experts, pundits, and self-serving gurus, it is sometimes difficult to tell fact from fake news. In this podcast, Randall reviews six tests that can help you improve your signal-to-noise ratio.