So Here’s Your Challenge
Five minute insights on Business Growth, Thought Leadership, and Digital Strategy. Each episode focuses on solving one issue, gives perspective, and a motivating call to action. Randall Craig is a serial entrepreneur, former public company executive, and author of 8 books and over 600 articles on business growth. He has advised over 100 major organizations, including global financial institutions, professional service firms, publishers, entrepreneurs, and not-for-profits. Recognized as #10 in Feedspot’s 30 Best Business Strategy Podcasts list: https://blog.feedspot.com/business_strategy_podcasts/
Episodes

6 days ago
Brainstorming Creatively
6 days ago
6 days ago
Creativity can help you solve some of the most difficult problems, which is why it is why it is valued so highly by clients (and your employer). Yet why are some people seemingly so creative, and others aren’t?

Tuesday Jan 17, 2023
Not Just Marketing
Tuesday Jan 17, 2023
Tuesday Jan 17, 2023
Too often it is the marketers, advertisers, PR folks, and others involved in the sales process who “own” digital within an organization. This isn’t surprising, but it is unfortunate. The development of relationships is critically important in just about every organizational department, and each person’s individual success.

Tuesday Jan 10, 2023
Nemawashi Builds Trust
Tuesday Jan 10, 2023
Tuesday Jan 10, 2023
In Japanese culture, there is a cultural practice to avoid causing others to lose face. In business meetings, this often means that objections are not raised, and decisions are made apparently without a thorough discussion. While this is what appears to an outsider, the reality is far different.

Tuesday Jan 03, 2023
How to Sabotage Your Consultants
Tuesday Jan 03, 2023
Tuesday Jan 03, 2023
Why are all consulting projects not wildly successful? Why are some merely acceptable, and others fail?
Without a doubt, consultants are often to blame: they over-promise, under-scope, or take on assignments with unrealistic deadlines. Yet clients also control the outcome of the engagement, and often, unwittingly, sabotage their consultants.

Tuesday Dec 27, 2022
Spam Rescue and Type I Errors
Tuesday Dec 27, 2022
Tuesday Dec 27, 2022
Consider this scenario: you get a phone call from a key client or a distraught family member: “didn’t you get my email?” They are clearly upset that you “ignored” them: they see evidence that they are not your priority. You are not unresponsive. You don’t care.
Or maybe, your spam filter was doing just a bit too good a job. Welcome to the world of Type I errors.

Tuesday Dec 20, 2022
Multi-snacking
Tuesday Dec 20, 2022
Tuesday Dec 20, 2022
When was the last time you ever gave anything (or anyone) your 100% complete, undivided attention? If you’re like most people – and you’re honest – it was probably a long, long, time ago.
The question is why.

Tuesday Dec 13, 2022
Problem Solving with Appreciative Enquiry
Tuesday Dec 13, 2022
Tuesday Dec 13, 2022
In the olden days, external advisors would be called in whenever there is a problem to be solved. Proposals would be reviewed, contracts negotiated, references checked, and the engagement would begin. The consulting team would show up, diagnose the source of the problem, and help the management team focus exclusively on getting rid of the bad.
Then, more often than not, the real problems would begin.

Tuesday Dec 06, 2022
Three Digital Strategies
Tuesday Dec 06, 2022
Tuesday Dec 06, 2022
Most organizations invest in their external digital footprint. They start with a strategy, then execute it, monitor it, and if they are good, they feed these results back into the strategy. A feedback loop is critical, as it both injects market knowledge into the organization, and enables continuous improvement.

Tuesday Nov 29, 2022
Methodology and Competitive Advantage
Tuesday Nov 29, 2022
Tuesday Nov 29, 2022
Have you ever wondered how Starbucks, Mcdonalds, or any global retailer guarantees both consistent service and consistent food quality? Or how KPMG, Baker & McKenzie, or any global advisory firm provides the same quality of work, no matter the jurisdiction?
Behind every successful french fry, coffee, or advisory engagement is one thing: methodology.

Tuesday Nov 22, 2022
Pricing Strategy
Tuesday Nov 22, 2022
Tuesday Nov 22, 2022
If you are a service provider, how do you set your price? And if you are a buyer, how do you know whether the price that you are given is reasonable? Beyond the obvious, price itself is an indicator of a number of factors: value, credibility of the service provider, work effort on the project, and risk.
While some may say that pricing is an “art”, it isn’t: it is bound by three specific factors...